event Strategy

Led by founder Simone Franke (aka “Nina Simone”), Pappus Agency has co-created and hosted over 500 community events since 2021.
If you’re looking to foster genuine, human-centered connections for your brand and stakeholder network — this is what we do best. 😉

As expert community event planners and consultants, the Pappus Team designs, plans, and co-hosts white-label experiences that highlight your purpose, strengthen engagement, and support business expansion. Whether you’re launching a new initiative, nurturing existing relationships, or growing your presence in a specific market — we bring people together in ways that matter.

Why Event Strategy Deserves a Seat at the Table

Events are more than a marketing activity — they’re a strategic lever for business growth and retention.

25–40%
Higher Lead Quality
via Event Strategy
+32%
Increase in Employee
Retention with Events

*Based on industry research and client outcomes

We can support you with:

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Event Concept & Planning

From conceptualisation to planning all the necessary ingredients which make your event(s) a success.

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Event Marketing

Through our network and content production, we help you find your target audience, promote your event in public and fill your guest list.

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Hosting & Moderation

We run your event logistics smoothly, welcome guests and host keynote & panel moments through our experienced speakers.

3 steps to make your event a sucess

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Hire Pappus for a Unique Design and Cost-effective Planning

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Co-Curate Content, and outsource the creation of Guest and Speakers List

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Get help with the hosting of authentic and rewarding events

Event Formats that drive Business Impact 

At Pappus, we believe events aren’t just about gathering people — they’re catalysts for innovation, transformation, brand visibility, and organisational growth. Here are the strategic event types we help companies design and why they matter:

 

💡 Innovation Labs & Summits
AI No Code Hackathon with Sittin Pretty · Innovation Summit for consulting firms
🧑‍💼 Recruitment & Talent Events
Professional speed dating · Speaker-led job previews · Employer branding panels
🤝 Networking & Community Events
SheSapiens Leadership Breakfast + Training for corporate women
🗣️ Stakeholder Forums & Product Circles
Panel events on future trends and new product implementation
🌄 Team Retreats & Offsites
Cross-border team-building weekends · Strategy and vision retreats

Community in Action — Our Track Record

  • 🎤 500+ Events Hosted
    From intimate meetups to high-impact activations, online and offline.
  • 👥 7,000+ Participants Engaged
    Across industries, countries, and causes—always with purpose.
  • 🏛️ 10+ Conferences Curated
    On Innovation, Entrepreneurship, Politics & the Future of Work.
  • 🔄 Ongoing Event Series
    Built in key themes: Tech, Sustainability, Social Impact & Networking.

At Pappus, we don’t just organize events — we design ecosystems of connection that drive purpose, visibility, and growth.

Events are more than moments —

They’re catalysts for trust, connection, and momentum.

At Pappus Agency, we see events as one of the most powerful tools for building community and driving business growth. They bring people together in real time, spark meaningful relationships, and create experiences that turn audiences into advocates — whether internal teams or external stakeholders.

And here’s the secret: impactful events can happen at any budget 

Price Points for Event Strategy Services

Event Concept Development
Consulting Fee: 150€
Full Event Concept Package
Strategy + Production: 750€
Event Hosting
On-site facilitation: 350€
Event Moderation
Panels, interviews, roundtables: 250€

Final quotes depend on duration, complexity, and location. We tailor each event to your goals.